SOO
We are SOO charged with energy, igniting the spark that elevates your brand.
We are SOO refreshing, electrifying your audience with innovation and creativity.
We are SOO passionate, crafting campaigns that resonate and leave a lasting impact.
We are SOODA, the sparkling agency. Born from the union of two industry powerhouses, HAB Advert and Carbon Group.
founders
PÉTER PAPP
founder, creative director
He was the co-founder and head of the creative division of Carbon Group. Throughout his career, Péter has worked on hundreds of successful campaigns and picked up plenty of Hungarian and international awards with his team.
ATTILA HORVÁTH
founder, executive campaign producer
He has more than 20 years of agency experience. He founded Hab Advert in 2011, previously he was the co-owner and creative director of Nexus and Akció-NXS.
MÁTYÁS BOROSTYÁNKŐI
founder, head of art
He was the co-founder and art director of Carbon Group since the agency was founded in 2005. He earned an art degree in Finland and was among the first web designers in Hungary.
what we do
strategy for brands
creative development
content production
social communication
digital solutions
promotion campaigns
work
Cif
Let Hungary Shine! Program
Hungaria
The Brand's First Commercial
Aldi
Long term collaboration
Máltai Szeretetszolgálat
MÜPA
Sound Sculpture Campaign
Chio
Intense GameOn Campaign – New Flavor Launch, Not the Usual Way
Natara
Launch Campaign
Rossmann
Loyalty Campaign
brands of sparkle
we are soo proud
